Financial organizations are looking for new ways to reduce costs per transaction and offer more products and services online. Simple, everyday financial operations like account registrations, credit card applications, and bank transfer payments can easily be preformed online, thus saving time and improving customer satisfaction.
Industry challenges:
- Be a market leader by shortening time to market for new products – the financial industry is among the most competitive, making agility and effectiveness key drivers of success. Being dynamic, offering new products, and services, and providing customers with up-to date information is essential.
- Improve customer satisfaction by being flexible and by offering more online services –customers do not need to go to the bank or to the insurance company for simple operations. Your clients should be able to use self-service on your website and navigate to the information and services they need easily.
- Stay competitive and outpace the competition by innovating in customer service and online customer experience; offer relevant financial tools like market summary graphs, interest rate calculators, mortgage calculators, currency converters, etc.
- Interact with your customers via polls and surveys. Your customers’ opinion matters, and you should constantly gather and respond to feedback.
- Enhance security and protect customer information by maintaining the integrity of your website.
Sitefinity CMS is the best platform for your financial website or corporate intranet. You will have all the functionality and flexibility needed to create an interactive and dynamic website that is effective in attracting new leads and retaining existing customers. Over 500 financial organizations worldwide rely on Sitefinity CMS for their web content management. Here are some of the reasons why:
Why choose Sitefinity CMS for your financial website?
- Manage content easily and intuitivelySitefinity's Word-like text editor allows you to easily edit content without any HTML knowledge. Here are just some of the things you can do using Sitefinity's rich-text editor:
- Edit text, format font color and size, set indentation and alignment
- Insert links, images and videos
- Import content directly from Word
- Create tables and lists
- Use the multi-level undo/redo to revert to old versions of the content
- Check the content for misspellings in more than ten languages
- Provide access to information on a per user basisSitefinity CMS allows you to organize customer information such as account balances, financial documents and applications and grant secure access to your clients
- Integrate with existing data systems and toolsCustomer records, financial and bank rates databases, user membership providers, financial calculators, and branch location finders. With Sitefinity CMS, you can integrate your website with the rest of your internal systems.
- Improve your visibility and remain ahead of the competitionSitefinity allows you to optimize your placement in search engine results thanks to web addresses, page titles and descriptions that are search engine-friendly – thus improving your position in the search results and attracting leads more effectively.
- Maintain a high level of securityThrough permissions-based publishing, policies, and its flexible security model, Sitefinity accommodates varied levels of access based on the roles and responsibilities of the different CMS users.